In 2008, Ben-Ishay began selling cupcakes out of her New York City apartment and hand-delivering them throughout the city. By 2009, Baked by Melissa opened the doors to its very first retail location, a small pickup window in SoHo. Today, Ben-Ishay has grown her business into a certified sensation with 14 retail locations in New York, one in Boston, and a massive e-commerce platform that ships...